The legal sector is a competitive one. Firms are constantly looking for ways to provide outstanding client service while staying ahead of the changes that are currently sweeping through the sector.
At Maddocks, we do this through innovation. To us, innovation adds value for our clients and our firm by finding creative solutions to difficult issues.
Our innovation strategy – MaddX – focuses on creating a culture of innovation, where we are open to new ideas and are strategic in identifying new ways of working with each other and our clients.
What does innovation look like at Maddocks
The aim of MaddX is to embed a culture of innovation across all our offices, teams and levels of seniority by providing the tools to inspire our people to think about how we can do things better.
Our strategy is overseen by the Innovation Strategy Group and our Innovation Partner Shaun Temby. This group is supported by the Innovation Action Group, which comprises members from across the firm and whose role is to drive innovation initiatives stemming from the strategy.
We work closely with innovation specialist, Inventium, to help train our people in design thinking. To date, over 200 of our people have participated in design thinking workshops, which provide the tools and methodology to think creatively and constructively.
In 2018, Maddocks launched Madd Ideas, a crowdsourcing platform designed to gather, promote and rate ideas from across the firm. Since its launch, Madd Ideas has generated more than 30 ideas, eight of which are currently in the experimentation or implementation stage.
Also in 2018, we staged our first MaddX Week, a week of 30 events across our three offices designed to inspire our people to think differently. The week included keynote sessions by innovation leaders such as Jason Clarke, of Minds at Work, innovation methodology training by Inventium, presentations by leading technology companies, and a virtual reality booth in our Melbourne and Sydney offices.
‘We are proud to have worked with Maddocks to help them with their innovation strategy. It’s been incredible to witness how effectively and quickly they’ve leveraged Crowdicity’s technology to build a culture of innovation, bring value to their clients and futureproof their firm.’
Michelle Eggleton, Director of Customer Success, Crowdicity APAC
Our most recent innovations
Maddocks is using the Luminance AI platform to assist in the due diligence process in corporate transactions. The Luminance platform reads and understands legal documents in a similar way to humans, but at a greater speed. The technology instantly sorts and classifies documents while highlighting possible anomalies for review by a lawyer.
Find out more about our relationship with Luminance AI.
Maddocks eContracts is a market-leading electronic contract exchange for our property development clients. The platform has seen a significant shift in the way we assist our clients in the process of signing contracts for the sale of property lots. Maddocks eContracts saves our clients time and money while having a significant environmental impact by taking paper out of the traditional contract signing process.
Find out more about Maddocks eContracts.
Awards and recognition
Listed on the Australasian Lawyer Innovative Firms 2019
Finalist – Lawyers Weekly Partner of the Year Awards – Bettina Sheeran (Innovator of the Year)
Finalist – Lawyers Weekly Australian Law Awards 2018 – Innovator of the Year
Finalist – Janders Dean & LexisNexis APAC Legal Innovation Index 2018