Advertising, Brand & Marketing
A company’s brand needs to be built, protected and used effectively. We bring experience and knowledge from across a range of sectors to assist our clients get the most out of their advertising, branding and marketing activities.
Our Advertising,
Brand & Marketing Expertise
A company’s brand is more than a slogan or logo. It is the way organisations connect with their audiences. Successful branding and marketing drive higher engagement and sales.
Our team works with businesses to maximise the value of their brand by providing commercial advice on trademarks, consumer and privacy laws, and advertising and marketing laws.
We’re particularly adept at moving businesses online to explore new streams of revenue growth, and to complement the value they find in traditional businesses models.
The range of clients we regularly work with include brand owners, sporting bodies, media companies and venue owners, as well as advertising and design agencies.
Find the team’s latest insights, browse their skills and find the right lawyer for you below.
Insights from the Team
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Featured
Double Vision: How copycat names led two retailers to Court
ByJackson's Drawing Supplies v Jackson’s Art Supplies and Bed Bath ‘N’ Table v Global Retail Brands Australia
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Featured
When fame meets filing dates: lessons from the Katy Perry trade mark dispute
ByWe look at the long‑running trade mark battle between US pop star Katy Perry and Australian fashion designer Katie Perry
Other services used by our Advertising, Brand & Marketing clients
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Intellectual Property
We advise clients in all forms of intellectual property protection, from idea generation and commercialisation, to protecting their interests.
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Privacy, Data & Information Law
We offer top line strategic advice and policy drafting support to help improve business privacy practices.
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Alternative Dispute Resolution
We offer Alternative Dispute Resolution to corporate and government clients, including mediation and arbitration.
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Litigation
Our lawyers understand that taking action through litigation is sometimes required to successfully achieve business goals.
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Cyber & Data Resilience
We offer a holistic approach for businesses seeking advice, procurement and implementation regarding cyber & data resilience.
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Information Technology
We advise Australian clients on contracting, regulation and resilience of information technology solutions and services.
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Employment, Remuneration & Benefits
Our employment law service spans recruitment, remuneration policies and benefits for your workforce.
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Workplace Health & Safety
We assist clients navigate a range of safety laws and regulations.
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Partner
Sector Leader - Education
Melbourne