Maddocks has advised the founders of Yo My Goodness (YOMG), the Australian quick-service restaurant business known for its premium burgers and frozen yoghurt offering, on an investment by River Capital.  The transaction marks a significant milestone in YOMG’s growth journey, providing a platform for the business to continue its expansion together with River Capital. 

Founded in Melbourne, YOMG has grown into a well-established brand with multiple locations across Victoria and Queensland, recognised for its differentiated customer experience and loyal customer base.  River Capital’s investment reflects the strength of the YOMG brand and its growth potential. The deal highlights Maddocks’ expertise in founder-led transactions and consumer-facing businesses, as well as its strong track record advising private companies and investors on strategic acquisitions, investments and exits. 

Maddocks advised the founders throughout the transaction. Corporate Partner, Libby Lilley, commented:

“We were delighted to support the founders of YOMG on this significant transaction. Building a successful consumer brand requires strategic vision and dedication, and it has been a privilege to work with the founders to achieve this successful outcome for them.”

The Maddocks team advising YOMG was led by Partner Libby Lilley, supported by Senior Associates Ambrose Teo, Wilson Au and Lawyers Nick Brewin and Jess Abraham. The broader team was supported by specialist teams, including:

• Employment: Meaghan Bare and Ella Clements
• Property: David Hartney
• Competition: Wolfgang Hellmann.